Educator, Mentor and Marketer Don Stanley (#102)
Story at the University Level and Beyond
Don Stanley is an internationally recognized college educator, speaker, and marketing and sales consultant. He demystifies personal branding & digital marketing to help people achieve their dreams.
As the co-founder of Wisconsin-based 3RhinoMedia, he has personally spoken to, lead workshops for and coached a wide array of clients ranging from Fortune 500 companies, international organizations, NBA, NHL and NFL athletes, start-ups and non-profits. One fun fact is Don has consulted with organizations on all 7 continents and he was a professional dog trainer (he loves dogs).
Don is often asked to share his perspectives on digital media and he has been featured on some of the top business blogs in the world including the Content Marketing Institute and Mark Schaefer’s BusinessesGrow.com. He also has been featured on Marketplace Radio, This American Life, ABC News, CBS News, NBC News and he is a regular guest on Wisconsin Public Radio.
In addition to his work at 3RhinoMedia, Don is an award-winning faculty member at the University of Wisconsin-Madison where he teaches courses on social media and digital marketing.
“Put us up against a grizzly bear, game over… but if you put us together and we know how to interact together, work together… we can dominate anything.” - Don Stanley on the power of story of connection
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Educator, Mentor and Marketer Don Stanley (#102)
Origin Story + Personal Branding
Personal branding has picked up steam in the last decade or so. Social media, digital marketing, books and greater access to media & audiences has fueled a fascination with personal branding.
You attract your tribe, find your 1,000 true fans, and you’ll the impact that’s meaningful to you.
Authenticity and filtered vulnerability are key. Showing vulnerabilities and sharing your story will attract like-minded people you can grow with. Being authentic with who you are will keep them.
But your origin story doesn’t have to be an epic “rags to riches, I overcame every obstacle” for it to resonate with an audience.
“Your origin story doesn’t have to be epic. It just needs to be meaningful.” - Don Stanley on personal brand
Connect with Don:
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The Storytellers Network with Dan Moyle publishes every Monday at 7 AM EST.